How to Evaluate the Effectiveness of Blog Designs

designBlog designs are created to effectively communicate with the target audience. The truth, however, is that not all the designs created by blog designers are ‘reactive’ or ‘responsive’. When your clients call you to design a blog , they are looking for a design which instantly catches the visitor’s attention and converts them quickly. That’s why you need to focus on the following key principles of blog design and effective approaches which can help you make sophisticated design decisions. To maximize conversion, you should know how to evaluate whether you have created a truly effective (reactive) blog design for your client.

Given below are some of the most important aspects you can focus on to ensure a highly effective design is delivered from your arsenal.

Does it Instantly Attract Users’ Attention?
Regardless of the type or purpose of a website, the focus is always placed on conveying a specific message to the target audience. But to convey that message, you first need to grab the attention of visitors. Your blog visitors will just spend a couple of seconds to decide whether they would stay or find another alternative. Therefore, it’s crucial to ensure your design is as effective as to grab the user’s attention in a few seconds. Continue reading

Blogging for Cash

blogging-for-cash

There are numerous sites now that will pay you to write blog posts. I have listed a few of the ones that I have either used or know of below. It is a relatively quick way to earn money, especially once you get the hang of it. If you enjoy writing, blogging and the world wide web, this just might be a new career, or at the very least, a way to make some extra cash.

Blogging for Cash

When you have your blog set up, it is a good idea to post quality content daily if possible to keep your readers interested and to attract new traffic. Once you have established a series of engaging posts, comprising an incredibly interesting new blog on the block, you will want to share all of this hard work with the world. This is where social networking comes in. Use Facebook, Twitter, LinkedIn and any other social networking sites that will undoubtedly spread your blogging word. Be prepared to spend some time researching, reading, sharing, posting on other sites to potentially harvest some quality back-links and learning everything you can about new technologies that will improve the functionality of your blog. The more traffic you are getting the more that you can make blogging for cash. Continue reading

3 Unique Ways Reuse Old Articles to Triple Your Backlinks

Welcome to the Playing Field

After all this time that we’ve spent in SEO-related fields, we all have learned how important link-building is to SEO efforts. After all this time, we have all also discovered, no doubt, that one of the best ways to get an easy backlink is to submit an article to a high-quality and high-PR article directories like Hubpages, Guest Posts or Buzzle, an almost perfect situation.

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The only problem with article writing, however, is that it’s so time consuming. For every article you write, you have to dedicate not only the time to write the article, but account creation at article directories, spinning of the article and submission to the myriad article directories you created accounts at. After that, that well-written article you put your time into just sits on your desktop or your article folder, gathering dust, useless for the rest of time.

It doesn’t have to be so! With a little bit of technology, you can bring that article back to life and get EVEN MORE backlinks out of it. If article is in text format, but could easily be turned into audio and video. The audio and video could then be submitted to podcast directories and video websites, many of which offer followed backlinks in their description or profile pages. Continue reading

How to Hire Blog Writers to Fulfill Your Content Requirements

blog-writingSince nothing can beat great content, there remains a high demand for quality blog or content writers. In the initial stage of blogging, you may decide to write all the content on your own. However, as your blog audience grows (and additional tasks leave you little time for content creation), you’ll always feel the need to hire one or more blog writers. The biggest benefit of hiring blog or content writers is that it helps you feature a variety of professionally written and well-researched content on your blog, on a regular basis.

However, hiring a blog writer requires some careful attention. Making any mistake in this regard will not only ruin the reputation of your blog, but it can also harm your business. Regardless of the type of website or blog you run, you should find writers who fulfill your individual content requirements.

Think About Your Blog Writing Goals
Yes, this is the first thing you’ve got to think about. Blog writing is not about cranking out a couple of paragraphs or posts one after another. The sad part of the story is that most of online writers do not work according to a specific strategy. It’s only when you are clear about your blog writing goals that you’ll be able to find (and hire) writers that can live up to the expectations of your target audience.

Whether you’ve a personal blog or a business blog, you need to carefully think about the goals that you want to achieve via blog writing. You may want to generate more leads online. You may want to promote affiliate products. You may want to build online traffic, and divert it to your company website. You may also want to build up an online community. These requirements may vary from one blog to another.

When you are completely aware of your blog writing goals, you can also ask freelance writers the right type of interview questions to make the best selection. Whatever goals you may have, you should always hire those writers whose skills fit in with your specific requirements. Most importantly, the blog writer or the online copywriter that you decide to hire should understand your blogging goals as well as be comfortable with the theme (subject) of your blog.

Qualities & Skills You Should Look for in a Blog Writer
Hiring a blog writer is an important decision. Before you actually make up your mind to hire someone for content writing, you should make sure they possess the qualities that make up a great blog writer.

Here are the qualities you should look for –

  • Research skills
  • Expressive communication
  • Attention to Detail
  • Clarity
  • Marketing instinct
  • Understanding of SEO
  • Industry knowledge
  • Timely delivery of content

As soon as you put an online ad for hiring blog writers, you’ll receive plenty of job applications. That’s why, it becomes a big challenge to identify the good from the bad. By focusing on these qualities, you’ll be able to hire some of the best talents from the online content writing or copywriting industry.

Where to Find Writers for Your Blog
Now that you know what your blog writing goals are and what qualities you should actually look for, it’s time to go to those places where you can find talented online/ freelance writers. Given below are some of the key places you can visit for hiring blog writers.

Job boards, particularly those that cater to bloggers, are one of the best places for finding top quality online writers. Visiting online forums is also an excellent idea to find blog writers of your choice. In fact, participating at online forums can also open your eyes to many potential blogs (and bloggers) in your niche. Announcing the hiring requirement on your own blog is also a surefire way of finding freelance writers that have a good understanding of your niche.

How Much You Should Pay
I can tell you that there are writers who will charge as little as $5 per article or blog post. Though you should keep your budgetary requirements in mind, it’s also important to hire good writers so that you don’t ruin the quality of your blog in any way. Blog writing charges may range between $5 and $40 per post. The exact rate will vary depending on the niche, experience of the writer, quality of article and the word count.

In any case, you should always remember to treat your writers with respect and get them paid on time. Remember, it’s these writers who can help you attract more traffic and generate more revenue from your blog. Just make sure you hire the right people.

Do you have more tips? Please leave them below.

How to Make Your Blog Contest a Smash Hit

contestThere are so many goals that you can fulfill with blog contests. By running a blog contest, you can get more email subscribers. You can use these contests to increase readership and drive more traffic. You can run these competitions to speed up online sales. Though the idea of running a contest on your blog is quite tempting, it’s a challenging task as well.

Since I started blogging, I’ve been a part of multiple blog contests. I completely understand that running a successful blog contest requires a lot of planning, time and energy. It’s plenty of hard work!

What can you do to make your blog contest a ‘smash hit’?

Let’s find out.

Targets & ‘Numerical’ Goals
Every blog contest has a specific goal or objective. You may want to attract more traffic to your blog. You may plan to get more blog subscribers. You may also want to attract more social media fans. Or you may want to increase the level of engagement with the target audience.

While setting goals is important, what’s even more important is to have ‘clear and numerical goals’. For example, you may set a target of increasing the online sales by 25% or the number of email subscribers by 40%. Continue reading